schlock adverts?

[OTBn]

it seems too much of today’s inane advertising strives for… perhaps settles for… an acceptance that any publicity is good publicity. Sex and humour have long been marketers favourite outlets to generate interest… extending more, lately, to a use of black humour, rape and suicide themes to register within the so-called splintered media and short attention spans of consumers.

is it always about selling (more) product? The Italian clothing company Benetton has a long established portfolio of “controversial” advertising campaigns:

• Luciano Benetton : "The purpose of advertising is not to sell more. It's to do with institutional publicity, whose aim is to communicate the company's values (...) We need to convey a single strong image, which can be shared anywhere in the world."
• (Benetton photographer) Oliviero Toscani : "I am not here to sell pullovers, but to promote an image"... Benetton's advertising draws public attention to universal themes like racial integration, the protection of the environment, Aids...​

“high fashion” designers and “provocative” advertising seem to go hand-in-hand, with Dolce & Gabbana regularly bumping up against protests to it’s advertising… the latest an ad that D&G has now pulled given the ensuing protest onslaught:

gang rape… or? Now, if D&G’s intent is to sell ridiculously expensive clothes to ridiculously rich women, just what was this ad striving for?

 

[OTBn]

uhhh... oh ya... stripper pole & brass cleaner... slippery, go boom-boom - fall down. Clever ad or.....

 

[OTBn]

well, of course...... AIDS awareness

 

[Mr.O]

Well that's just disgusting...

well, of course...... AIDS awareness

... she's got a perfectly good cock to play with & instead decides to play Russian roulette.

Dumb blonde!

 

[OTBn]

damn! quit shining those poles