SOURCE: http://www.theprovince.com/news/bc/Lululemon+founder+Chip+Wilson+scorned+online+saying+pants+work/9138178/story.html
Lululemon founder Chip Wilson scorned online for saying his pants ‘don’t work for some women’s bodies’
BY GORD MCINTYRE, THE PROVINCE NOVEMBER 9, 2013
Lululemon founder Chip Wilson put his foot in his mouth this week during an interview on BloombergTV — and we’re not talking some exotic yoga pose.
Asked by host Trish Regan about pilling complaints and yoga pants so sheer they’re see-through, Wilson all but said the clothes are not meant for overweight women.
Claiming that even Lululemon’s small size would fit an extra large, he said “the rubbing through the thighs, how much pressure there is ... over a period of time and how much they use it,” ticking off causes of sheerness and pilling.
Regan looked stunned.
“There has always been pilling,” Wilson continued. “The thing is that women will wear seatbelts that don’t work, or they’ll wear a purse that doesn’t work, or, quite frankly, some women’s bodies just actually don’t work for it (Lululemon pants).”
The reaction online was fast and furious.
“Lululemon Founder Blames Yoga Pant Problems on Customers’ Thighs,” screamed Yahoo.com.
“Lululemon Founder Chip Wilson Blames Women’s Bodies for Yoga Pant Problems,” Good Morning America’s website chimed in.
“Shame on you for the roundabout way of calling women fat,” was a representative Facebook post. Another said, Wilson was “wading into full-on fat-shaming territory.”
On Twitter, Wilson was called “clueless and sexist,” among other things.
“Does Lululemon want women to be comfortable in their clothing or uncomfortable in our own bodies,” read one tweet.
Regan herself tweeted: “Ladies, you’re too fat for my yoga pants (!!?!), chairman tell me.”
Regan kept pressing on the show Street Smart, while Wilson’s wife Shannon, also on the show, attempted damage control.
Eventually Wilson tried to back-track.
Regan: “Not every woman can wear a Lululemon yoga pant?”
Wilson: “No, I think they can. I just think it’s how you use it.”
Rhona Raskin, a B.C. advice columnist and former radio and TV host dealing with sexuality and relationships, tweeted: “In my fantasy movie I’d have thousands of generous-thighed plus-size women in Lululemon-made see-through yoga pants occupying Point Grey Road.”
The Wilsons live on Point Grey Road.
Lululemon decline to comment, but two female employees at a Vancouver store rolled their eyes and shook their heads when asked for their thoughts.
The company has been prone to controversy of late.
Just last week, a store in Dallas got in hot water for seemingly belittling a campaign to help battered women, a charity named Family Place.
Dallas businesses were encouraged to put a “partners card” in their windows to help raise awareness and money for Family Place.
The Lululemon store instead put up a sign that said, “We do partners yoga, not partners card.”
After apologizing in the stormy aftermath, the store then came up with the brainchild “Gift of Yoga.”
Paige Flint, the charity’s executive director, responded: “Yoga is so much a part of their lives that they think everyone would love yoga, but yoga for a woman who was beaten is not the first thing on anybody’s mind at Family Place.”
Wilson, meanwhile, went on to tell Regan he’s probably “too wealthy” and busy with charities to consider returning to the job of Lululemon CEO — a position the couple have been trying to fill since Christine Day left in June.






