I'm pretty sure this has nothing to do with marketing. It's basically what you would call a blind open ended survey.
The reason I say open ended is because the 'focus group' has been asked a question with no context. Because you're asking on a website relating tok sex, your audience is going to make major assumptions about the question in relation, and you will ultimately end up with profoundly different answers if you asked at an art gallery showing, or a camp ground, or at Blackpool. If you wanted a balanced sampling, you would do it in the general public or clarify its separation.
"Drive" is so ambiguous that the poll doesn't address the issue that perhaps none of the images above do so. Money, family, power, thrill seeking, love, etc. Arguably you could say some of those images may imaginatively imply those things but if you want real market data, advising firms and investors do not want to see results where the survey audience has had to make wild guesses.
So far some of your feedback has proven this in that others have needed to give you answers not on the card.